At Showpad we love Showcases! That’s why we’re introducing Showcase Themes to better express branding & messaging.
Previously, users were only able to send Showcases with a single look-and-feel. Companies selling multiple products or comprised of global teams weren’t able to tailor Showcases with the appropriate messaging & branding. With Showcase Themes, users can now create tailored templates suited to their needs.
This is a powerful feature of expression, and here’s how it works:
Creating Themes
Admins and division managers can upload custom backgrounds, set colors, and create new Showcase Themes. These themes can be aligned to the different product lines, languages, messaging and branding verticals that a company might represent.
Managing Access
Showcases Themes are linked to specific Channels for access and admins and division managers are given control to configure. When a sales rep is given permission to view a Channel, he/she is able to send Showcases selecting from those pre-selected Themes. Don’t worry – in cases where multiple Themes aren’t assigned, a default is used in its place!
Using Themes
As a sales rep, a Showcase Theme is automatically assigned based on the marketing content included. Switching themes is easy. Sales reps can simply preview the recommendations while composing the Showcase email, and select accordingly.
